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Health Tourism - Part I
Health tourism is a rapidly growing business worldwide. Health tourism is defined as the regional movement of people...
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The Silver Generation 50+ and Tourism
Fabio Nogueira
Fabio Nogueira is the founder and director of the Longevity Observatory, founder of the Brazilian Institute of Leaders, Vice-President of ADVB – Association of Sales and Marketing Directors of Brazil and Advisor to the Almaroma Project, which promotes the professional integration of people with disabilities into the job market.
He has given numerous lectures for the Software Technology Institute, Futurecom, FGV, FEA-USP, FIESP, the National Themes Forum, and other organizations. He was a senior professional at Arthur D. Little (USA) and Tecnoconsult (SIRAMM Group, Switzerland). He specializes in strategies, markets, and emerging themes.
His professional experience includes projects in Africa, the United States, and Latin America. He holds a degree in economics from FEA/USP, a master's degree in economics from FIPE, and an MBA from Hult International Business School – Boston, USA.
Articles by Fabio Nogueira
The challenging art of packing for your summer vacation
It doesn't matter if the plan is to go to the beach or the mountains, or if the accommodation will be at a resort with the family...
The challenging art of packing for your summer vacation
It doesn't matter if the plan is to go to the beach or the mountains, or if the accommodation will be at a resort with the family...
8 Tips for Your City to Attract More Senior Tourists
Tourism managers are increasingly recognizing the potential of senior visitors. Besides having more money to spend, on average, they are...
Developing the Potential of Senior Tourism
Worldwide, senior tourism is a major driver of the tourism industry as a whole. Although older people make up...
Marketing to Mature Consumers: Ten Things You Need to Know
Many marketing campaigns aimed at mature audiences produce poor results because they are based on stereotypes and concepts that are out of touch with reality...
11 Lives to Live Before You Die
Brazil has 32 million people over 60 and 55 million over 50. By 2050, the planet will be overrun with mature people: 70...
Senior Tourism – The new frontier
Brazil has 32 million people over 60, and 55 million over 50. By 2050, the planet will be overrun with older people: 70 million people in their sixties.
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