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Health Tourism - Part I
Health tourism is a business area experiencing explosive growth on the planet. Health tourism is defined as the movement of people, on a regional level...
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The Silver Generation 50+ and Tourism
Fabio Nogueira
Fabio Nogueira is the founder and director of the Observatory of Longevity, founder of the Brazilian Institute of Leaders, Vice-President of ADVB – Association of Sales and Marketing Directors of Brazil and Advisor to the Almaroma Project, for the professional insertion of people with disabilities in the job market.
He has given numerous lectures for the Institute of Software Technology, Futurecom, FGV, FEA-USP, FIESP, National Themes Forum, and other entities. He was a senior professional at Arthur D. Little (USA) and Tecnoconsult (SIRAMM Group, Switzerland). He is a specialist in strategies, markets and emerging themes.
His professional experience includes projects in Africa, the United States and Latin America. He holds a degree in economics from FEA/USP, a master's degree in economics from FIPE and an MBA from Hult International Business School – Boston/USA.
Articles by Fabio Nogueira
The challenging art of packing for your summer vacation
It doesn't matter if the plan is to go to the beach or the mountains, if the accommodation will be in a resort with the family...
The challenging art of packing for your summer vacation
It doesn't matter if the plan is to go to the beach or the mountains, if the accommodation will be in a resort with the family...
8 Tips for Your City to Attract More Senior Tourists
Tourism managers are increasingly realizing the potential of senior visitors. In addition to having more money to spend on average, they are...
Developing the Potential of Senior Tourism
Worldwide, senior tourism is an important driving force behind the tourism industry as a whole. Although older people make up...
Marketing to Mature Consumers: Ten Things You Need to Know
Many marketing campaigns aimed at mature audiences generate poor results because they are based on stereotypes and concepts that are disconnected from reality...
11 Lives to Live Before You Die
Brazil has 32 million people over 60 and 55 million over 50. In 2050, the planet will be full of mature people: 70...
Senior Tourism – The new frontier
Brazil has 32 million people over 60 years old, and 55 million over 50 years old. In 2050, the planet will be full of mature people: 70 million people in their sixties.
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